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Market Planning

Nationally Recognized Market Planning
At Momentum, all marketing begins with strategic planning, a fast-paced process that puts all of your key staff on the same track quickly and easily. We've been developing plans - market plans, communications plans, strategic plans, media plans - since 1985. We know they work, because we end up managing many of the plans we facilitate. We even hold seminars to teach other agencies to plan - and today, more than 80 agencies nationwide use our method!

Blueprint for Action
The Action Plan we'll create together becomes your detailed map for growth. It contains everything you and your staff want to do for the year, assigns responsibility for each step, and gives a timeline. Created in spread sheet format, the plan becomes a core working tool for organizing everyone involved in sales and marketing.

In addition to adding momentum to your efforts, market planning creates excellent documentation for bank financing and cash flow projections. Most companies we work with like the plan format well enough to use it year after year.

Costs depend on the number of markets and products and how much research is required for objective, reliable decision-making. We can provide a written estimate after initial discussion.

E-mail or call us today at (413) 525-1700
Toll Free: (888) 525-1701

Planning That Worked
American Thermaflo Corporation - From $0 to $30 million
Amgraph Packaging - Packing Cookies
Bank of Western Mass - More Bank for Your Buck
Carlin Combustion Technology - Burning the Midnight Oil
Curtis Universal Joints - Talking Torque
Galileo Corporation - Have Technology, Will Travel
Zero Corporation - An Intriguing Case

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